Google Tag Manager Fundamentals Assessment 3 Answers

Course: https://analytics.google.com/analytics/academy/course/5

To pass static values from a website into Google Analytics Custom Dimensions using the data layer, which of these must be set up?

• A Custom Segment
• The data layer
• A Data Layer variable
• A Google Analytics tag with a Custom Dimension

The data layer “push” method allows you to do what?

• Push data from Google Analytics to your website
• Push data from your website into the data layer
• Push data from Google Ads to the data layer
• Push data from one Tag Manager account to another

To pass dynamic values from a website into Google Analytics Custom Metrics using the data layer, which of these must be set up?

• A Trigger
• The data layer
• A Data Layer variable
• A Google Analytics tag with a Custom Metric

To send Custom Dimension data with an Analytics Pageview tag, what do you need to add to the Pageview tag in Tag Manager?

• The Tag Manager account ID
• The Analytics property ID
• A Javascript push method
• The Custom Dimension index number

To send Custom Metric data with an Analytics Pageview tag, what do we need to add to the Pageview tag in Tag Manager?

• The Tag Manager account ID
• The Analytics property ID
• A Javascript push method
• The Custom Metric index number

What event type would you choose to track button clicks using an event trigger?

• Click
• Form
• Page View
• History Change

What kinds of website actions can trigger a Google Analytics event tag in Tag Manager?

• Submit button clicks
• Play button video clicks
• Menu selection
• Closing a web page

What kind of user-defined variable should you use to track the URL of a webpage in Tag Manager?

• Page Path variable
• URL variable
• Click Classes variable
• DOM element

What Tag Manager variable type should you use to track only the part of a URL after the hash sign?

• URL Port
• URL Query
• URL Fragment
• URL Path

Which built-in variable should you use to define an event trigger based on the class of a Submit button?

• Built-in Event variable
• Built-in Element variable
• Built-in Click Classes variable
• Built-in Click Target variable

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Google Tag Manager Fundamentals Course Overview

Managing multiple analytics and marketing tags for your site can be a challenge. Redundant or incorrect tags can distort data measurement and reduce your site performance. In this self-paced course, you’ll learn how Google Tag Manager can simplify the tag implementation and management process for marketers, analysts, and developers.

• Unit 1: Starting out with Google Tag Manager
  • Lesson 1: Course Introduction
  • Lesson 2: Start with a measurement plan
  • Lesson 3: Develop a tag implementation strategy
  • Lesson 4: Tag Manager overview
    
    
    Google Tag Manager Fundamentals Answers Assessment 1
    
    
• Unit 2: Setting up Google Tag Manager
  • Lesson 1: Install the Google Analytics tag
  • Lesson 2: Set up a GA Property variable
  • Lesson 3: Set up cross-domain tracking
  • Lesson 4: Understand the Data Layer
    
    
    Google Tag Manager Fundamentals Answers Assessment 2
    
    
• Unit 3: Collecting data using the Data Layer, variables, and events
  • Lesson 1: Pass static values into Custom Dimensions
  • Lesson 2: Pass dynamic values into Custom Metrics
  • Lesson 3: Track events with variables
    
    
    Google Tag Manager Fundamentals Answers Assessment 3
    
    
• Unit 4: Using additional tags for marketing and remarketing
  • Lesson 1: Set up Google Ads conversion tracking
  • Lesson 2: Set up Dynamic Remarketing
  • Lesson 3: Course Review
    
    
    Google Tag Manager Fundamentals Answers Assessment 4
    
    

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FAQ

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