What is Co-branding? Definition, Aim, Forms, Retail, Need for a Strategic Fit
Table of Contents1 Introduction to Co-branding2 What is Co-branding?3 Definition of Co-branding4 Aim of Co-branding5 Forms of Co-branding5.1 Ingredient Co-branding5.2 Same-company Co-branding5.3 Joint Venture Co-branding5.4