Why is it important to keep one unfiltered view when using filters with Google Analytics?

Below is the answer is given for Why is it important to keep one unfiltered view when using filters with Google Analytics?

Why is it important to keep one unfiltered view when using filters with Google Analytics?

(select all answers that apply)

  • To ensure you can always access the original data
  • In order to configure Goals
  • In order to use a filter for multiple views
  •  There is no reason to have an unfiltered view

Correct Answer:

  • To ensure you can always access the original data

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